H&M: Anna Dello Russo to design a glitzy yet affordable accessories collection for H&M


H&M is proud to announce a special collaboration with prominent fashion icon Fashion Director Anna Dello Russo. Anna Dello Russo’s flamboyant outfits have been endlessly documented by style photographers and broadcasted globally through the web,

Unabashedly glamorous, precious and playful, the range is an expression of Dello Russo’s taste for ornamentation. Available from October 4, 2012 at the peak of the global fashion weeks tour, in around 140 stores worldwide and online. The collection features jewelry, sunglasses, shoes, bags and a trolley allowing H&M customers uniqueness at an affordable price.

“I wanted to create precious accessories that are impossible to find. As a stylist I know accessorization is essential: it is the personal touch to any outfit. With these pieces everybody can have fun, turning an ordinary day into a fantastic fashion day”, says Anna Dello Russo.

The ornate accessories designed by Anna Dello Russo looks well thought out in joint fluidity and bejeweled gem embellishments. Luxurious gold metal form the foundation of her collection with metallic gold shoes, sunglasses, clutches adorned with turquoise stones and sensuous snake bracelets.

She has produced an extravagant range of accessories that will get H&M customers, and everyone in love with fashion, excited. The collection is a celebration of excess, fantasy and decoration” says Margareta van den Bosch, Creative Advisor at H&M.

Anna Dello Russo served as a Fashion Editor at Vogue Italia for over twelve years working with photographers such as Helmut Newton, Michel Comte, Walter Chin, and later as the Editor in Chief of L’Uomo Vogue. Currently holding the role of Fashion Director at Large and Creative Consultant at Vogue Japan, Dello Russo is a darling of the fashion bloggers, whom she likes to please with extravagant get-ups, and countless changes of outfits, during the world’s fashion weeks.

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